Born in Switzerland in 1988, to a French mother and an American father, Laetitia Florin studied industrial design at the ECAL, Lausanne, graduating in 2010. She is currently working there as a lecturers' assistant whilst also working on a range of personal projects and exhibitions.

Les Bidums, her first collaboration with Ligne Roset, were created as part of her degree project. They are the fruit of lengthy visual research, taking as its starting point the observation of lines and grids, their movements, their interactions and the illusions which result from them. Laetitia loves objects which do not require lengthy discussion but which speak, simply, for themselves.